Creative Strategies for the Communication of Science in a Context of Digital Hegemony: Experiencing Hands-on Visual Arts Techniques

Conference: The European Conference on Arts, Design & Education (ECADE2022)
Title: Creative Strategies for the Communication of Science in a Context of Digital Hegemony: Experiencing Hands-on Visual Arts Techniques
Stream: Strategies for Promoting Creative Thinking
Presentation Type: Oral Presentation
Authors:
Santiago Mourao, University of Porto, Portugal
Heitor Alvelos, University of Porto, Portugal
Najla Leroy, University of Porto, Portugal

Abstract:

This paper seeks potential benefits of technical and technological revisitation as a mechanism for aesthetic and narrative improvement of communication processes. In the context of science and technology communication, we seek to influence new strategies towards the promotion of scientific knowledge in a context of digital hegemony. The epistemological standpoint is largely based on media archeology, as a “way to investigate the new media cultures through insights from past new media” (Parikka, 2012).
Two ongoing doctoral studies (in Design and Fine Arts) will ensure an exploratory workshop as a way of encouraging participants to exercise new approaches to communication through an analogue medium: the fanzine. The making of the fanzine will be collective, and will be completed in two stages: experimentation with printing techniques (stamps, stencils, monotype and photocopying), and graphic production (editing, reproduction, assembly and binding). From this revisitation of analogue visual communication practices, often considered obsolete, the research intends to reveal the processes of analogue mimicry present in digital image editing software. Furthermore, the research points towards the materiality and specificity of print media as a singular environment for the construction of discourse and knowledge.



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