Title: Reflection of Sustainable Entrepreneurial Intent Among the Learners on Completion of Courses on Sustainability
Stream: Learning Experiences, Student Learning & Learner Diversity
Presentation Type: Live-Stream Presentation
Authors:
Sakshi Chhabra, CMS Business School, Jain(Deemed-to-be) University, India
Lubna Ambreen, CMS Business School, Jain (Deemed-to-be) University, India
Abstract:
The increased awareness of destruction created by human behavior is serving as fuel to stand together for a sustainable planet as a society. The irrational behavior towards society and the environment has moved us closer to global crises like global warming hunger & poverty. The studies in recent times prove the learned consumers are attracted to buy a product or avail a service which is sustainable. This study aims to understand the sustainable entrepreneurial intent among students after the completion of courses in sustainability. An instrument has been designed and administered on a sample of 380 respondents from university students in order to understand the sustainable entrepreneurial intention using simple random sampling. An attempt has been made to understand the relationship among determinants of entrepreneurial intention using Structural equation modelling analysis. The result shows that the proposed model in the present study explains 51% of the variance, explaining the existence of sustainable entrepreneurial intention among learners. This study proposes that educational institutions provide courses and programmes in sustainable entrepreneurship. This will equip students with an awareness of the entrepreneurial environment and the essential skills need to be successful, sustainable businesses in the future. In addition, this study recommends that the government construct research and development programmes to help in the distribution of further sustainable entrepreneurial expertise.
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