The Impact of Educational Facilities on University Choice Throughout Facebook Platform: A Case of FPT University’s Students

Created on 16th November 2022

Conference: The Asian Undergraduate Research Symposium (AURS9)
Title: The Impact of Educational Facilities on University Choice Throughout Facebook Platform: A Case of FPT University’s Students
Stream: Learning Experiences, Student Learning & Learner Diversity
Presentation Type: Virtual Poster Presentation
Authors:
Thi My Danh Le, FPT University, Vietnam
Bui Bao Ngoc Nguyen, FPT University, Vietnam
Pham Phuong Thao Ngo, FPT University, Vietnam
Hoai Thuong Lam, FPT University, Vietnam
Tran Kim Ngoc, FPT University, Vietnam
Nguyen Dong Thy Pham, FPT University, Vietnam

Abstract:

Public Information has become increasingly common on social networking platforms like Facebook. Many universities have lately published admission information on the Facebook platform to attract more undergraduates. As a result, the undergraduate search Facebook for Information on the University of choice. In the survey, educational facilities ranked as the most searched-for keywords. The topic will stem from an interest in the variables that K17 students assessed while deciding to enroll at FPT University after one year. The Information and statistics from the number of K17 students will be used to generate the Information. Use gratification and Information seeking theory to consider the importance of facilities in choosing a university from the perspective of students on Facebook at five campuses of FPT University in Ho Chi Minh City, Ha Noi City, Can Tho City, Da Nang City, and Quy Nhon City.